
Corporate Activism
28. August 2024
AI in corporate communications
28. August 2024Whistleblowing strengthens companies by minimizing risks and protecting reputation
The EU Whistleblowing Directive (2019/1937) obliges companies with 50 or more employees to set up internal reporting systems to protect whistleblowers from reprisals and address compliance violations at an early stage. However, this obligation is much more than a legal requirement – it offers companies the opportunity to establish a sustainable culture of transparency and integrity. Companies that proactively implement an effective reporting system not only strengthen their internal ethical compass, but also the trust of stakeholders. This allows internal grievances to be uncovered before they are reported externally or even publicly scandalized. Those who view the introduction of compliance as a purely compulsory exercise are missing out on the opportunity to use compliance as a competitive advantage and protect their reputation in a targeted manner.
Internal reporting systems create trust by combining efficiency, acceptance and compliance
An internal reporting system should not be seen as a control instrument, but as an integral part of corporate governance. A clear structure is crucial: reporting points must be easily accessible, trustworthy and GDPR-compliant. Anonymous reporting options increase usage, while transparent processes and fast response times create trust. Companies should also ensure that compliance and communication departments work closely together to process reports professionally and avoid escalations. Acceptance within the workforce is also important – targeted communication measures and training promote a climate in which employees feel safe to report grievances without fear of retaliation.

Whistleblowing becomes a success factor when it is part of the corporate culture
The consequences of whistleblowing go far beyond financial damage – they can jeopardize business relationships, unsettle investors and massively impair the value of the company. Companies that anchor whistleblowing as an integral part of a value-based corporate culture minimize these risks considerably. An open culture of error, ethical leadership and proactive crisis communication are essential in order to avoid external reports or even public revelations. Raising management awareness at an early stage is crucial: those who see whistleblowing as an early warning system can solve problems before they become scandals. Successful implementation of the directive is therefore not a bureaucratic act, but an opportunity to secure long-term trust and economic stability.
Find out more about the implementation of compliance guidelines. We are a partner in Germany’s leading competence network for compliance from a single source. The interdisciplinary network Compliance Complete combines comprehensive legal, forensic, software, corporate culture and compliance communication expertise.